A Message to You from the Managing Partners at Alexander, Aronson, Finning & Co., P.C. (AAF)

We are living in a dynamic age. The pace of change is accelerating, the impacts are both broad and profound, and the ability to adapt nimbly has become essential, particularly for public accounting firms and their clients. Every day we see news of firms that are merging up or selling out here in New England, as technological and competitive forces exert downward pressure on fees and revenues while ratcheting up expectations for results.
Against this backdrop, we have chosen to remain independent, opting for a strategy focused and committed to our growth and opportunities we provide to our young professionals. We believe that this gives us the best chance to maintain our status as a “best place to work” in order to recruit the best and the brightest people to serve our clients better. It is our outstanding people who use collaboration and strategic forward-thinking to solve our clients’ problems and uncover their opportunities, and it is our people who will make us the preferred choice in the professional services marketplace, enabling us to continue our sustainable and stable growth.
We attribute our 40 years of successful growth to our “one firm” concept, which emphasizes teamwork and collective focus on our one mission – to deliver the highest quality services for the betterment of our profession and our community. Under our concept, our partners work as a team, doing whatever it takes to service clients optimally, understanding that this is how the firm and its clients move forward. A client is an organization, business, individual or trust that we are privileged to serve as a team of professionals. We know and will not forget that we have been so successful because of our genuine concern for our clients and our love for what we do.
In the last few years, we have accomplished something many firms have not been able to achieve – succession. We successfully transitioned firm leadership, shifting the management reins from our founder after 38 years to co-presidents. We – like our other AAF professionals – are working collaboratively as a strong team. We are proud that this succession has gone smoothly, thanks to thoughtful preparation, as well as continued dedication to the mission and values that made us who we are today.
The co-president team is balanced and energized. We are scrutinizing new tools and new approaches that can bring new value to our clients, but we remain dedicated to our well-established core values:

  • Excellent client service;
  • Continuous improvement;
  • Constant learning;
  • Adding value for our clients; and
  • Community service.

Moving forward, we will continue to be active in the community, training our peers, our clients and each other on important business, accounting and tax planning topics, serving on boards of nonprofits, and connecting people that can help each other. We will continue to enhance efficiencies by harnessing new technology solutions. We will build upon our expertise in various professional and industry niches, and we will continue to help our clients become more profitable. Finally, we will continue to do everything in our power to be a “Best Place to Work” for our fifth consecutive year!
We are very proud of all of our team members for their constant commitment to our core values and their genuine enthusiasm for the important work we do. With this team, we will continue to grow, providing opportunities for young professionals to become accomplished business advisors and future partners of the firm. We look forward to building a wonderful future with you.
With very best wishes for a successful 2013,
Carla M. McCall, Co-president
David P. McManus, Co-president
Herbert S. Alexander, Chairman of the Board

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